Asics’s marketing pitch: The Cumulus 19 delivers superior comfort and shock dissipation.
Upper: Spacer mesh, fused and stitched-on synthetic.
Midsole: Dual-density EVA foam midsole with plastic shank. Front and rear Gel inserts. 10 mm heel offset.
Outsole: Hard carbon rubber under the heel, softer blown rubber under the forefoot.
Weight: 320 gms/ 11.3 Oz for a half pair of Men’s US 9/UK 8/EUR 42.5/CM 27
Widths available: D – regular (reviewed), 2E – Wide, 4E – Extra wide
The Cumulus 19 is the Japanese brand’s ‘budget Nimbus.’ Like the latter, it is a cushioned neutral trainer but minus many of the bells and whistles which the more expensive Nimbus comes boxed with.
At an MSRP of $120, the Cumulus 19 competes with the likes of the Brooks Ghost 10, the Nike Pegasus 34, the Saucony Ride 10, and many others – all mid-priced neutrals which occupy a similar price band.
For many years, the Asics Cumulus dutifully delivered what it was supposed to. The midsole packed ample cushioning, making it one of the many shoes suitable for long runs and general workouts of a relaxed nature. The upper, while not super-plush, seldom gave any reason for complaint.
The otherwise good-natured Cumulus changed last year. Misguided by some strange market trend, the Cumulus 18 squashed the toe-box shallow, making the new version a marked departure from the well-proportioned interiors of the Cumulus 16 and 17.
Do things change for 2017? Sadly, no. The Cumulus 19 not only features a shallow toe-box, but also uses a more flimsy looking upper. And in what’s now an emerging trend (for Asics), the Cumulus 19 uses a midsole and outsole stack which is identical to the outgoing version.
In the past, each successive update introduced a brand-new midsole and outsole along with a refreshed upper. But the last couple of Asics we’ve reviewed – namely the Kayano 24 and now the Cumulus 19 – appear to be indicative of Asics’s new (cost-cutting) direction.
There’s nothing wrong with using the same sole design. Nike does this on a regular basis, but then a shoe like the Pegasus undercuts others by $10. If Asics is reusing parts or molds from a previous version, then the cost benefit should be passed to the end-consumer in the form of a lower MSRP.
If the toe-box is still shallow and the sole unit hasn’t changed, does it make sense for an existing Cumulus 18 user to upgrade? Not at all. We’ll save you the trouble of reading the rest of this review and tell you right away that there’s no value in swapping your 18 for the 19. It is a better idea to invest in Cumulus 18 deadstock and save money.
And if you can get your paws on the Cumulus 17, nothing like it.
To say that the Cumulus 19 has reduced the amount of external overlays would be an understatement. Most of the upholstery is now either spacer mesh or knit fabric, with synthetic leather only providing coverage in select areas. The lacing eyestay has synthetic, which is understandable given that this area needs additional reinforcement.
The external toe-bumper seen on the past versions of the Cumulus is absent. Instead, there’s a combination of a micro-bumper near the toe-tip and a band-like strip which runs over the toe-box and forefoot. This doesn’t mean that the front area lacks structure; there is a reinforcement material underneath the mesh.
Most of the synthetic layering is on the lateral/outer side of the midfoot. The inner midfoot is missing both the Asics logo and the synthetic panel seen on the previous Cumulus editions.
Much like the new trend of carrying over the sole design, the removal of inner midfoot layering seems to be the way ahead, if the Kayano 24 and the Cumulus 19 are to be considered as a yardstick.
Let’s be clear – Asics might tout the ‘cleaner’ midfoot as an ‘improvement,’ but it has no benefit on the quality of fit. This change, similar to reusing the sole design, is purely a cost-cutting measure.
In the Cumulus 19’s case, the flimsy midfoot area is more a potential drawback than anything else. We’ll devote more screen space on this topic in the durability section. The silver lining, in this case, is the improved ventilation over the Cumulus 18.
Most of the external heel area is covered with a knit fabric. This visually cleaner design replaces the synthetic strips, the molding, and the reflective details of the Cumulus 18. Reflectivity is a casualty here, as it gets downsized from a couple of strips to a small logo.
The Cumulus 19 gets a new heel collar design. The prominent Achilles dip which was earlier a part of most Asics shoes is replaced by a rounded collar design with a brand new lining fabric. This updates slightly lowers the heel height, but the generously padded collar counters any (potential) negative effect of the lowered height.
The tongue does not have a sleeve, and the flap uses a softer fabric – the same as the heel collar. Tongue slides do happen, so if you’re switching from a sleeved shoe such as the Pegasus, mentally prepare yourself for this mild inconvenience. And by the way, the tongue is a bit shorter than the Cumulus 18.
The interiors have a smooth feel. Like many modern-day running shoes, the Cumulus 19’s upper relies more on fused layers rather than stitched-on ones. While the insides aren’t completely seamless, there aren’t any irritating bumps either.
If you already have the Cumulus 18, you can skip this section because the sole unit hasn’t changed. But many of you might not be familiar with the series, so it’s worth breaking down the finer aspects of the Cumulus 19’s sole unit.
The midsole and outsole are based on the long-continuing Asics design template. This includes a top EVA foam layer, a couple of visible Gel windows, and then finally a larger stack of EVA foam which acts as the main midsole.
It’s worth mentioning that while the men’s and women’s Cumulus have the same 10 mm heel -to-toe drop, the women’s Cumulus has a softer upper midsole for increased softness.
Mind you; there isn’t much Gel inside the midsole. The forefoot windows are merely decorative, and even the rear has a penny sized unit. Hence, most of the Cumulus’s cushioning comes from the thick foam and not the Gel. This also applies to more expensive Asics models such as the Nimbus, Kayano, and even the Quantum 360.
There’s a plastic shank under the midfoot, a feature which is now fast vanishing from the world of athletic footwear. As for the outsole, you get the standard layout of various rubber pieces separated by generous grooves – placed in a sideways and lengthwise orientation.
The groove which runs the length of the shoe is what Asics markets as the ‘Guidance line,’ while the other grooves help with flexibility and ride transitions.
As for the outsole, the Cumulus uses slabs of soft blown rubber under the forefoot, and the rear is shod with a harder variety. This is designed so because the majority of the running population are rearfoot strikers, so the rear needs to be stronger to withstand the abuse from heel strikes.
At the top lies a soft, blown foam insole. There’s another sheet of foam just below it, and both these combine to give you the initial softness which most people experience while trying the shoe at the store.
We’re not sure what the next year will bring for the Cumulus 20. Since this is the second year running for the same midsole and outsole, the sole should get an update in 2018. But will the regular foam be replaced by the new Flytefoam? If that happens, the Cumulus 20’s ride is probably going to turn firmer yet more resilient.
The wide ‘Guidance Line’ causes the edges of the forefoot rubber slabs to be exposed to a higher rate of wear and tear. This is limited to the initial days, so from a long-term durability perspective, this isn’t something to worry about. The midsole is made of regular EVA foam, so a flattening of ride quality after a few hundred miles should be expected.
The changes on the new Cumulus 19 upper are worrying, however. The inner midfoot is missing a lot of protective covering last seen on the Cumulus 18, and the thin mesh is directly in contact with the midsole edge.
Based on experience, this kind of design usually ends poorly for the upper. There’s a lot of weight applied by the foot in this area, and the lack of reinforcement could lead to the mesh tearing.
These are early days for the Cumulus 19, so we haven’t come across examples of the mesh failing – yet. Nonetheless, this is a red flag from a durability viewpoint. We’ll update this review if we come across instances of premature mesh tear.
The toe-box of the Cumulus 19 is shallow and pointy. It is shallow, because a band of synthetic runs over the toe box in a semi-circular path. There’s an internal bumper, so the Cumulus retains its pointy toe-box profile
This construction hems in the big toe; while the sensation isn’t uncomfortable, it makes the limited height of the toe-box noticeable. The Cumulus 19’s toe box design reminds us of the Brooks Ravenna 6 which used a similar band design and produced an identical fit result.
You should buy a half size larger than your regular size (or the same size as the Cumulus 18), else there’s going to be a paucity of interior space.
The tongue has a lot of padding and offers adequate insulation from lacing cinch. But as the Cumulus 19’s tongue is slightly shorter than the 18, using the heel-lock lacing (the last eyelet) will apply top-down pressure over the foot.
Regardless of the updated heel design which appears straighter than the Cumulus 18, there’s no heel slippage. You miss the foam ‘pockets’ of the older heel design, but that’s more of a sensory difference than a functional one.
The Cumulus 19 is offered in multiple widths, ranging from D (regular) to a 4E. So if you’re not happy with the snug forefoot, then get a width upsize.
The removal of external layering makes the C-19 breathable, more so than the C-18.
Nearly all of the Cumulus 19’s cushioning is delivered by the dense foam stack. Asics Gel plays but only a minor role in the ride behavior, as most of the Gel is more show than substance.
The soft feel underfoot is the result of the Ortholite insole, and the remaining foam layers have a medium-soft quality of cushioning. The Cumulus has never been a mushy shoe, and the same applies to the version 19.
Still, running fast in the Cumulus 19 feels somewhat laborious. It’s not just the thick midsole, but the generously articulated outsole which slows down transitions. The outsole lugs mounted on a wide area of exposed foam delivers a cushioning (or ‘piston’) effect, but the trade-off is a somewhat slow quality of transition.
The ‘Guidance Line’ demarcates two sides of the forefoot with a wide chasm, so the rubber edges feel lumpy – the same as Cumulus 18. Though this is less pronounced than some of other Asics shoes we’ve reviewed, the abundance of flex grooves proves to be too much of a good thing.
There’s nothing remarkable about the Cumulus 19’s ride quality, but there aren’t any glaring faults either. It has enough cushioning for runs up to a marathon, happens to be moderately stable, and the outsole grips well.
The midsole works for both heel and forefoot strikers. Even with the 10 mm drop, the forefoot has adequate padding; the blown rubber outsole and the midsole work together to create soft landings or transitions, depending on your footstrike.
It is very likely that the next year’s Cumulus will feature a Flytefoam midsole, but for now, the midsole is made of regular EVA foam. So being responsive or bouncy isn’t one of the C-19’s characteristics; the ride feels padded but flat.
If the shallow toe box of the Cumulus 19 doesn’t bother you, then the rest of the shoe isn’t bad. The midsole has enough padding without being overly soft, and the upper is breathable. The heel and tongue have a plush fit and feel, and the optional widths make it easier to find a Cumulus which fits you best.
Among the list of negatives, there’s the tongue slide, the unresponsive ride quality, the shallow front, and the flimsy upper build – especially over the inner midfoot. Lastly, let’s not forget that the Cumulus 19’s 11.3-ounce weight makes it the heaviest in its class.
The Cumulus 19 reuses the Cumulus 18’s midsole and outsole, so there’s no difference in the ride quality. A few changes take place on the upper, but nothing which makes the C-19 significantly different than the 18.
The toe area remains shallow, with the overall interior proportions staying very similar to the C-18. The heel area feels softer, and so does the shorter tongue – thanks to the updated lining material which feels smoother than the 18. And the loss of outer covering increases the 19’s breathability.
In the rear, the Achilles dip is toned down to a rounded profile, and the outer heel loses the molded details and reflectivity last seen on the C-18. The inner midfoot loses the synthetic panel.
Both versions are matched on weight (the Cumulus 18 was 0.2-ounce lighter) and the retail price.
|Asics Nimbus 19||Flytefoam midsole, dual Gel windows||Amazon|
|Asics Cumulus 19||Regular EVA midsole, dual Gel windows||Amazon|
|Asics Pursue 3||Regular EVA midsole, heel-only Gel window||Amazon|
At a $40 premium is the Nimbus 19, a neutral trainer which is marketed as an upgrade from the Cumulus 19. Till a couple of years ago, the Nimbus had a softer ride and a plusher upper than the Cumulus. Today, while some parts of the upper – say the heel and the tongue for example – feel softer than the Cumulus, the ride isn’t softer.
The Nimbus recently switched to a firmer Flytefoam midsole. The new design makes the N-19 much firmer than the older models, so when compared to the Cumulus, the midsole density feels similar. What is different though, is a more resilient and responsive ride than the Cumulus. This is the result of the Flytefoam layer which the Cumulus 19 does not have – yet.
At the lower end of the assortment is the Pursue 3. It’s a bargain Cumulus of sorts, offering a firmer ride with a trimmed down material package. The Pursue 3 doesn’t appear to be widely available, so consider the Roadhawk FF as an alternative. The Roadhawk is a neutral trainer with a 10 mm heel drop and a full-length Flytefoam midsole.
|Rotation||Model||Shoe type||Check price|
|Same brand||Asics Cumulus 19||Cushioned, long and easy runs||Amazon|
|Same brand||Asics Dynaflyte||Lightweight, fast-paced training||Amazon|
|Same brand||Asics Hyperspeed||Firm, lightweight, race-day||Amazon|
|Multi brand||Asics Cumulus 19||Cushioned, long and easy runs||Amazon|
|Multi brand||adidas Boston 6||Lightweight, fast-paced training||Amazon|
|Multi brand||New Balance 1400V5||Firm, lightweight, race-day||Amazon|
Recommending a three-shoe rotation for the Cumulus 19 is relatively easy. The cushioned Cumulus 19 is good for the long and easy runs, so pairing that up with a firmer and lighter Dynaflyte makes perfect sense.
The Dynaflyte is great for fast training runs and even races up to a marathon. For shorter races, the Asics Hyperspeed 7 will get the job done.
|Brooks||Ghost 10||Medium soft||Amazon|
|Mizuno||Wave Rider 20||Firm||Amazon|
|New Balance||880 V7||Medium soft||Amazon|
|Saucony||Ride 10||Medium soft||Amazon|
|Underarmour||Gemini 3||Medium soft||Amazon|
There’s plenty of competition in the mid-priced neutral cushioning category, so once you look beyond the Asics assortment, the Cumulus 19 doesn’t seem to offer great value. The problem with the Asics Cumulus 19 is that it stands for nothing, and ends up being an ordinary shoe with mediocrity emanating from its 11.3-ounce weight and its shallow fitting upper.
For example, if you wanted a combination of a plush upper and a supportive yet cushioned ride, then the identically priced Brooks Ghost 10 is the shoe. Need lots of soft cushioning with an ultra-durable outsole? That’ll be the adidas Supernova, sir.
The Nike Pegasus 34 is the lowest priced in this category and offers great value. The ride is cushioned and responsive, and the sleeved upper offers a better fit. The Saucony Ride 10 is also an excellent shoe, its ride offering a touch of Everun responsiveness and smooth transitions.
Don’t need a soft ride? The Mizuno Wave Rider 20 delivers a unique, Wave Plate powered ride under a spacious upper. And if you wanted something ‘traditional,’ the New Balance 880V7 is an under-rated performer.
And now in its third year, the UnderArmour Speedform Gemini 3’s ride is smooth and cushioned, same as the versions before it.
So you see, all other shoes seem to have character in one form or another. And what does the Asics Cumulus 19 have, except that it’s an Asics? Amidst all the running shoe newness, the Cumulus 19 struggles to make a compelling case for itself.
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ASICS Men’s Gel Nimbus 18 Running Shoe – After 18 many years of development, the Nimbus (R) collection persists among the best high executing shoes by ASICS. The brand-new gel (R) setting offers up-to-date geometry of cushioning, intended to improve adaptability and also reduce strenuous effects. Increased support brand (R) technology sympathetically syncs componentry to welcome the motions of the jogger stride pattern.
ASICS Men’s Gel Nimbus 18 Running Shoe – In 1949, Mr. Kihachiro Onitsuka began his activities shoes company (Onitsuka Co., Ltd.) by causing baseball shoes from his living area in Kobe, Japan. He chosen the name ASICS for his company in 1977, predicated on a favorite Latin key phrase “Anima Sana In Corpore Sano,” which, when translated, shows the old suitable of “GROUNDS in an Audio tracks Body.” Taking the term of this key phrase, ASICS was founded on the fact that the most practical method to develop a wholesome and pleased approach to life is to market total health and fitness. Today, ASICS gives a complete type of performance-driven shoes and technical effective activities clothing and also devices focused on bringing tranquility to your body and soul.
ASICS Men’s Gel Nimbus 18 Running Shoe – The Gel Nimbus 18 fit somewhat slim as well as brief. you came back the first collection and purchased a fifty percent size up which appears to help your. What struck me straight away was the quantity of assisting in the shoe. you do not keep in head other set sense pretty as squishy. The boosted padding is principally on the heel so you wouldn’t have actually seen it if you don’t had actually located weight across the shoe. As being a mid-foot demonstrator you was pleased with the amount of padding in the middle/fore ft . location. As explained in the review options, these shoes do not source a great deal of arch assistance. They are simply a natural/cushioned boots not designed for bigger pronators or supinators however as natural can fit orthotic inserts.
Textile and Synthetic
FluidRide: FluidRide supplies the ultimate combo of bounce back again and padding properties with minimal weight and exceptional resilience.
Rearfoot and Forefoot GEL Padding Systems: Attenuates great shock during impact and toe-off stages, and allows activity on multiple planes as the feet transitions through the gait cycle.
FluidFit: ASICS FluidFit higher technology combines multi-directional stretch out mesh with stretch out reinforcements that adjust to the athlete’s feet, creating a custom-made glove-like fit.
Heel Clutching System: Exoskeletal heel counter-top provides superior support and creates better heel appropriate environment.
After days of wear-examining Kinvara 4 and the relatively minimal Speedform Apollo, changing over to a pair of Nimbus 15 was a jolt, both for the knees and brain. The knee, because it didn’t understand what to make of the foam, plush and net cocoon attached to the foot farther down. It responded after several miles with a moderate frontal pain, and this just shows that while changing to minimalist shoes from traditionalist wants conditioning, the opposite holds true also. The brain, because it was anticipating this. The brain reached into its internal recesses, and the memories related to the Nimbus 14 conjured images of a stronger ride. It wasn’t assumed to be like this.
But by the time we completed our first 5k on the Nimbus 15, and it was, disclosure started the Nimbus had experienced an entire transformation in only annually. The Nimbus 14 was all about a steady yet cushioned ride, satisfied for running shoes shopping for a shoe which joined high, low and neutral arch compatibility. In contrast, its focus narrows to fulfilling the needs of high and neutral arched runners. This change, like any other, WOn’t lead to worldwide well-being, disappointing and satisfying at the exact same time. Its sink-in, luxurious sense of cushioning will make many happy. Like runners who need a lot of cushioning and are hefty. Or running shoes seeking a pair of shoes to do their slow paced, restoration runs in. On the flip side, the Nimbus 15 displaces expectancies related to the development of the Nimbus 14. Running shoes who purchased the Nimbus 15 based on their encounter with Nimbus 14 will discover the new shoe has motive and a fresh objective.
Compared side to side, the components that are sole appears similar, but it’s anything but. Look carefully, and the differences begin becoming clearly evident, the units that are observable Gel being a leading one. The heel and forefoot region is currently visually dominated by the absolute amount of Gel cushioning inserts. This layout results in 100% Gel coverage under the heel and forefoot, affecting how the shoe feels during toe and heel strikes -offs. The heel to toe layer of white midsole foam (introduced in the Nimbus 14) has its cushioning dialled up several notches, making it softer than the one used in the Nimbus 14. The layer of foam separating the Gel units and the outsole doesn’t appear to have transformed in softness degrees, and the outsole carries over the use of hard rubber (heel) and softer blown rubber (forefoot) units.
The use of added Gel units makes the midsole of the Nimbus 15 substantially thicker. The Nimbus 15 came in about 2 millimeters thicker than the 14 when we quantified the sidewall depth of the midsole layer. While we cannot say for sure whether the forefoot and heel height has raised so (we’d need to drill several holes in the shoe to find that out), the difference in depth rationally accounts for the increased amount of cushioning. And when we say raised, we don’t mean turning the volume knob from 10 to 13. It’s twisting the dial all the way clockwise, till the speakers begin drowning inside their own sound and having the mild mannered neighbours slamming on your front door with a ferocity formerly hidden. We’re not frivolous.
The Nimbus 15’s ride is about pushing the frontier on plushness, and we’ll even visit say, it’s the most plushly cushioned ride in the 201314 running shoe lineup. The marshmallowy, sink-in sense makes no attempt to disguise itself once you’ve place on the shoes and take your first step. Visit a running shoe shop if you now have some of Nimbus 14’s and try the Nimbus 15 right from the carton. When you’re simply walking on the shop floor that is challenging, the sense of softness goes up the body out of your foot to the mind in flash of a second. Afterwards, when you take them for a brief 5k and ’ve paid $145 for the Nimbus 15, the soft landings become your buddy. You’ll miss the stronger ride of the erstwhile Nimbus 14. This also means any hopes of tempo runs in the Nimbus 15 will be crushed under its heel that is pillowy. That is not a shoe designed to construct speed – we say this to dispel any misgivings an expected buyer might have, based off their Nimbus 14 encounter.
The upper bulks up relative to the increased use of substance in the sole. The lateral (outer) collar height increases (vs. a Nimbus 14) by a spectacular 5 mm when measured upwards from the sockliner foundation, and the heel height at the Achilles drop is at least 3 millimeters higher. The result is a better, foamed cushioned fit around the ankles, with soft-to-the touch liner stuff brushing the sides up.
The shoe also eschews the use of all over molded overlays and uses faux leather that is simple. Its predecessor is not trivial in the Nimbus 15 than the use of high frequency welded overlays. The shoe comes across as ‘more-layered’ compared to the comparatively spartan setup of the 14th variation.
The ilk of Kayano and Nimbus have never skimped on quality of stuff, and that tradition is carried on by the Nimbus 15 . The upper net is an upgraded two layer spacer kind which has lots of bounce inside, and we especially favour the utilization of cushioned mesh on the sides of the forefoot, covering the first and fifth metatarsal (little and big toe in English). This keeps the forefoot region of the hemmed-in feeling, and adapts different foot types.
The toe box now features a ‘link’ of faux leather linking both sides of a person’s eye stay (the panels with the eyelets), and this also separates the tongue from the net in the forefoot, that has been unlike the case with Nimbus 14. The toe box features more net when measured from left to right, while slimming the leather down. A thin, welded strip on one side now supports the additional net to keep it. An all-natural result is forefoot flexibility that is better, adding to the all around nature that is lush.
Only when we were feeling impressed, with smug grins all around, we determine to weigh the shoe. We must point out that we use a precision weighing balance. We set the Nimbus 15 and it promptly replied with some digits that are reddish in the counter. We cannot believe our eyes, so we weighed it. It was the correct the very first time, and precisely the same digits that are reddish glared back at us. A half pair of US 11 Nimbus 15 came in at 380 gs/13.4 oz.
Our reason for unbelief? The 2012 Nimbus 14 weighed 331 gs / 11.7 oz, that’s why! That’s a straight 50 gs increase over the preceding year, and the Nimbus 15 could readily be among the most heavy running shoes at this time. A little less as opposed to Mizuno Wave prophecy in relation to the Glycerin than, which will be similar in building. Kind of an one time Batman Christian Bale transforming to Irving Rosenfield in American Hustle. We’re sure the ample use of the silicon Gel cushioning is the source of increased flab on the Nimbus 15, and the weight is a tradeoff for all that undiluted plushness. Talk about silicon surplus.
Look past the weight, when monitoring a straight line and the Nimbus is well behaved. Thanks largely to the line that is ‘guidance ’ in the midsole, which distinguishes the longitudinal halves of the outsole and visually. The concavity keeps the foot during jogging centred, as pressure is built by the foot strike along the path of least resistance, which in this instance happens to be the guidance line.
The outsole has substantial individual bits of textured rubber distribute across, so the all point contact helps reach a hassle free foot transition. The midsole setup helps also. The shoe’s use of the geeky -foot shanks help torsional stability. The sole is really long-lasting too; we there’sn’t substantially wear to demonstrate for, and ’ve got more than several miles on the 2012 Nimbus 14. Exactly the same substance is utilized in the Nimbus 15 anticipate abrasion resistance amounts that were similar.
Some smaller elements have already been reworked on the Nimbus 15. Like the new contour of the outside heel counter, the inclusion of the reflective heel inserts (absent in the Nimbus 14), and redesigned reflectivity on the toe box. The lateral side of the midsole additionally has a new brooding insert calling out the ‘Fluidic Ride’ technology, which we suppose to be Asics-speak for the combined construction of the Gel inserts and the multiple midsole layers.
The Comfortdry drop-in sockliner is a carried over from your Nimbus 14, with the SpEVA continued layer beneath it. Both of which, handily increase fit and the cushioning of the Asics Gel Nimbus 15.
In summary, the Asics Gel Nimbus 15 is a shoe you should be purchasing if your combination of support and cushioning is what you’re shopping for. It does these two things better out there, and it compensates with dialled up plushness, while the Nimbus 15 might have gained some weight in annually. The Nimbus 16 only made its way into the marketplace, so the Nimbus 15 will be accessible for much less than its $145 retail cost.